Your Front Office Isn't Behind the Practice. It Is the Practice.
A live group coaching cohort for dental office managers who are ready to stop managing by instinct and start leading with strategy. Every Friday, 12:00 PM CST, led by Dr. Simone Ellis.
Nobody Trained Your Office Manager to Run a Business.
She was hired for her personality. She learned the job by watching. She is loyal, smart, and works harder than anyone in the building. And she has been figuring it out alone since day one.
That is not a people problem. That is a systems problem.
When the doctor grows but the operations team stays the same, the practice plateaus. The bottleneck is not your patients, your overhead, or your schedule. The bottleneck is the gap between your vision and your manager's tools.
The Office Admin Coaching Experience closes that gap. Not with a manual. With a live cohort, a proven framework, and a doctor who has built and exited a thriving practice herself.
Your Manager Is Reactive, Not StrategicEvery fire gets her attention. But no one has taught her how to build systems that prevent the fires in the first place.
Metrics Get Tracked. Never Acted On.The numbers exist somewhere. But they don't drive weekly decisions, team alignment, or real accountability.
Leadership and Operations Are SiloedThe doctor is growing. The front desk is surviving. When they don't speak the same language, the whole practice pays for it.
No Standardized Training Exists for This RoleDental school trains doctors. Residencies train hygienists. Nobody has trained office managers to think, lead, and operate like CEOs. Until now.
A Group Coaching Cohort, Not a Course
This is not a self-paced video library. This is a live room. Every Friday, your office manager sits across from Dr. Simone Ellis and a cohort of her peers, working the same framework in real time.
Live Group Cohort
Your manager attends live Friday sessions led directly by Dr. Ellis, learning alongside a curated community of office managers from dental practices across the country. She will not be alone in the room.
Real Business Skills
KPI interpretation, schedule optimization for production, financial oversight, team accountability structures. Not theory. Not generic management tips. Dental business skills built for this exact role.
Aligned with the Doctor
This is an extension of The Freedom Framework™ your doctor uses. That means both leaders are speaking the same language, working toward the same goals, and measuring the same things that matter.
Access to the Vault
Templates, trackers, SOPs, and leadership resources from The Freedom Framework™ library are available 24/7 so your manager can implement between sessions without waiting for the next call.
The Freedom Framework™ for Administrative Leaders
Every cohort member follows the same four-phase roadmap Dr. Ellis uses with her doctor clients, adapted for the operational heart of the practice.
Diagnose and Design: From Chaos to Clarity
We audit your scheduling systems, communication flows, and operational structure to find exactly where your practice is losing time, money, and momentum. Your manager leaves this phase with a clear picture of what is working and what has to change.
Lead and Leverage: From Reactive to Proactive
Your manager builds the meeting rhythms, delegation frameworks, and accountability structures that give your doctor her time back. This is where operations stop running on personality and start running on systems.
Master and Multiply: From Manager to Leader
The numbers start driving decisions. Your manager learns how to read, interpret, and act on the KPIs that determine your practice's growth, then teaches that language to the rest of the team.
Embody and Expand: From Support to Strategic Partner
This is the shift that changes everything. Your manager becomes the operational executive your practice needs, a trusted partner who drives profitability, protects culture, and frees the doctor to lead from vision, not logistics.
My experience has been great. Having multiple sessions weekly has helped me achieve a clear and concise understanding of office data and how to communicate that data to the doctor and teammates. This also helped my team and me work smarter, not harder.
Marlene, my Office Manager, has been incredibly receptive to your coaching. I'm so happy to see her gaining momentum and confidence with this structure.
Every Seat Comes With Everything She Needs to Lead.
No extras to unlock. No upgrades to buy. Every cohort member receives the complete toolkit to implement what she learns between sessions.
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Live Friday Group Coaching with Dr. Simone Ellis Weekly cohort sessions at 12:00 PM CST where your manager works through the framework live, alongside peers, with direct access to Dr. Ellis and her expertise.
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Quarterly KPI and Leadership Reviews Four times a year, your manager's performance, metrics, and leadership growth are reviewed, assessed, and aligned with your practice's goals for the next 90 days.
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Communication and Team Accountability Training Practical frameworks for running team meetings, giving feedback, resolving conflict, and building the kind of culture where systems stick.
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Freedom Framework™ Resource Library 24/7 access to Dr. Ellis's complete library of templates, trackers, SOPs, and leadership tools built specifically for dental practice operations.
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Doctor-Manager Alignment Protocol Structured tools that keep your leadership team speaking the same language, measuring the same things, and building toward the same vision.
Ready to Build a Leader Worth Keeping?
Two ways to join. Both built on the same framework. Both led by Dr. Ellis. Choose what works for your practice right now.
For office managers and practice leaders ready to grow in real time, alongside peers, with Dr. Ellis in the room every Friday.
- Live Friday group sessions at 12PM CST with Dr. Ellis
- All four phases of The Freedom Framework™
- Quarterly KPI and leadership reviews
- Communication and accountability training
- Full Freedom Framework™ resource library access
- Doctor-manager alignment protocol
For self-driven office managers who want to move at their own pace and build foundational business skills for the role.
- Full access to core Office Manager training portal
- All four phases of The Freedom Framework™ curriculum
- Freedom Framework™ resource library
- Doctor-manager alignment tools
- Implement on your own timeline
Is This the Right Move for Your Practice?
You are ready for this.
- Your doctor is growing and the operations team needs to grow with them
- Your office manager is smart, loyal, and ready for more structured training
- You are tired of the front office running on personality instead of systems
- You want your leadership team aligned, not just coexisting
- You believe that investing in your people is investing in your practice
- You are ready to stop putting out fires and build a practice that runs without you in every room
Be honest with yourself.
- You want quick fixes without doing the structural work
- Your office manager is not open to coaching or professional growth
- You are not willing to give your manager dedicated time to participate in weekly sessions
- You are looking for a one-time course with no accountability component
- Your practice has serious cultural or personnel issues that need to be addressed first
I Didn't Just Study Dental Practices. I Built One. Then Left It Better Than I Found It.
Before I became a business strategist, I was a dentist and a practice owner. I built Smile Design Studios from the ground up. I hired the team, built the systems, navigated the growth pains, and made every mistake that came with it. And then I sold it for a multi-million dollar exit at 40.
What I know, from the inside out, is that the success or failure of a dental practice is not decided in the operatory. It is decided by the strength of your operational leadership. Your office manager is either your greatest asset or your biggest bottleneck.
This program was built to make sure she becomes the former. The Freedom Framework™ is not theory. It is the operating system I wish I had from day one.
Structure Creates Freedom. For Everyone in the Practice.
Your office manager is the person holding everything together. Give her the framework to do it with strategy, not survival mode.
Live cohort sessions begin Fridays at 12:00 PM CST. Led by Dr. Simone Ellis.
